Let's call this an accidental case study, shall we?
@AceHardware "25% OFF sack sale this Saturday at participating stores!"
So I sent Ace this @AlexisCeule "@AceHardware Sounds great! How do I know which stores are participating?" and honestly I wasn't really sure which stores near me were Ace Hardware's.
5 Minutes later, at 8:46AM, @AceHarware replies, "@AlexisCeule Thanks for reaching out! Our Westlake and Ranchmart stores are participating in your area. Do these work for you?"
Wha? Awesome!!!! In that short time they figured out from my rather vague profile that I'm near Corinth's Westlake Hardware and the one at Ranchmart about 3 miles away! Brilliant and I greatly appreciate the personal touch and quick response. That alone earns them my business.
A few minutes later, I send "@AceHardware Fantastic! Thank you for the speedy response too. I hope to get to one of them on Saturday."
I get another response from @AceHardware that says "@AlexisCeule sure thing! Glad we could help. Let us know what you stuff your bag with."
22 hours ago