Wednesday, December 16, 2009

My Favorite Twitter Tool Right Now!

Can I just tell you how much I am loving Twitter Analyzer.  If you have any kind of brand your trying to raise awareness about... your in-home business, in a small or large company, non profit, an event, a school...  and you're looking for some way to measure your tweets on Twitter... this is it.  The best part is, it's FREE


To start with, it will graph out for you, your tweet frequency on any given day you've had your Twitter account.  It will tell you what the reach was and how many unique visitors went to your Twitter page on that given day too.   I gasped the first time I saw that.  Plus...  it will tell you what your most frequent words have been used when tweeting on your account, as well as any applications you've included, like www.twitpic.com, http://www.tweetphoto.com/, the web.

Now get this...  it can also tell you, of your on-line followers, WHEN they are logged in!  I know!  Every 15 minutes a graph chart refreshes itself, so you can see how many of your followers are on Twitter.. are they abundant enough at a certain time to post something important... or not so important?  AND... it will tell you what days of the week your followers are most active.  I almost cried when I saw this.  What a crucial piece of information for your marketing strategy. In my case, my followers are mostly online Monday, Tuesday and Wednesday (in that order) and they are logged in most frequently between 8:30AM  - 1:30PM.   The slowest day for my followers (keep in mind, this is for one of my clients I'm looking at the analyzer right now) are Sundays with Saturdays coming in second.  


Twitter Analyzer will also pie chart out the friends who are mentioning YOU the most in their tweets and in their chats with others!   There's also a representation of occupations and job titles of your followers on a graph. How about a pie chart breaking down the gender of your followers?  Yep, that's there too!  And yes, you can probably hear me squealing with delight from where you are... typing fast and furious...  I've hopped up out of my chair, arms raised in a V!

Why is that important, besides making sure you're making progress for your time and efforts on Twitter? If you're ghost tweeting for other businesses, (like myself) it gives you measurability. It shows what you are talking about, how often and exactly how engaged you are with your followers.  It's the same as if you're tweeting for yourself.  Brilliant.

Please take a peek at this wonderful tool, while it's still free.  I fear some day, this information train of wonderful free online tools is going to come to a screeching halt.  Use it while you can.  Or... pay an ad or marketing agency to give you the same information.  

Better yet, I'll walk you through it.  Let me know how I can help.

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